Automotive Management Institute (AMI)
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A Day at the Zoo

The automotive service industry is about people doing business with people. Doing business is about personalities learning to work together. This seminar is a personality guide book designed to help the automotive person respond, not react, to all people who enter their life. In this workshop, the student learns to recognize different personality types and understand the principles necessary to lead personalities different than theirs. They learn how to turn difficult situations into productive business experiences.
Approved for Credit Richard Flint
12 credits; 6-hour course
Specialty: Both


Art of Bringing the Customer Back

With all that has been taught about customer service, many in the business of customer care haven't gotten it. It is not that people in service positions don't understand customer care; the truth is many simply don't care about taking care of the customer. This program has been researched and designed to help automotive shops understand the process that will ensure the customer will come back. Just because the customer makes it through the front door doesn't mean they will come back. The issue of coming back is not as much about service as it is the people they have to go through to get quality service.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


As Professional As You Can Be!

The professionalism of the shop and its people is one of the most important aspects of business. Too many times professionalism is talked about, but not monitored. In this program participants will be shown the process for improving the professionalism of all aspects of their business. The guiding program thought says it all. As a business, you are only as good as your customers perceive you to be.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Balancing Work and the Family

Each person lives in four rooms: business, family, social and personal. Mentally, the largest of these four rooms is the business room. The largest emotionally is the family. When these two are in conflict, the entire house is out of sync. This program teaches how to allow these two rooms to work together, not against each other. In any relationship there must be balance. That balance can only be achieved when the business and the family rooms are in harmony. This program teaches participants the process of balancing work and the family.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Beyond Survival

When a company is maintaining status quo, then it is simply surviving - there is no growth anywhere. Richard explains why companies just stay the same: lack of consistency, management is reactionary, poor communication causes confusion, and emotions are controlling the environment. All employees are involved in company growth, which means all employees must know what they are expected to do to be a part of that growth.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Building a Partnership with Your People

Most automotive shops are designed for a command and control person. For the shop to be a healthy environment, there is a need for the leadership to build a partnership with their people. In this partnership, all people will have the same mission and agenda. In this course, leaders learn to build a partnership, the characteristics of a healthy and an unhealthy person, the role of each participant in the partnership, and the responsibility of leadership in designing and implementing the partnership.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Do You Have What it Takes?

How many talented people do you know who never reach their potential? How many times have you invested yourself in a person only to be disappointed because of their lack of growth? Personal improvement is a journey that demands three things: being better, being smarter and being taller. In this thought-provoking program, participants are taught the meaning and the process for achieving being better, being smarter and being taller. Being better demands one have emotional stability. Being smarter demands one slow down and allow their mind to use what it knows. Being taller demands one be committed to what they are doing. Do you have what it takes to challenge people to set up, improve who they are and what they are doing, and slow down in order to be remembered, not noticed?
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Don't Quit!

One of the unspoken struggles that plagues the business owner is the mental and emotional drain that goes with the automotive business. This program is designed to address the causes of the drain and show the business owner how to rebuild their passion and have more fun.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Effective Communication in the Shop Environment

A consistent weakness in most shops is the lack of effective communication. Most shop owners are better at reacting to their people than they are responding in a positive communicative way. When there is not clear effective communication, the shop is in crisis and the customer gets punished. This course shows the automotive shop how to communicate and strengthen the internal relationships between the shop owner and their communication, criticism and confrontation.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Introduction of the Process: Training the Total Customer Representative

Most sales training programs are designed to help people understand the technical aspects of selling, not the human side. This makes "Strengthening the Total Sales Process" a uniquely different sales approach. This part of the program explores the difference between a poor, an average, a good and a great salesperson. This conversation leaves no doubt where each is in their sales journey. The conclusion explores the three things a salesperson must do to improve, be better, be smarter and be taller.
Approved for Credit Richard Flint
8 credits; 4-hour course
Specialty: Both


Leadership and Profitability

It's not what leaders think about doing that causes their complications; it is what they do without thinking that invites trouble. Most companies are not as profitable as possible due to unprepared leadership. This course is designed to give you the inside knowledge you need to promote and provide top-quality leadership. You will come away from this course with the following: a workable definition of leadership and the part it plays in creating profit, an in-depth examination of the eight ingredients necessary for making people feel they matter; an understanding of the steps necessary for creating quality customer contact; and the actions that destroy the possibility of profit compared to the actions that generate profit.
Approved for Credit Richard Flint
3 credits, 6 credits, 12 credits; 1.5-hour course, 3-hour course, 6-hour course
Specialty: Both


Managing Change

Perhaps never before has the need to adapt to change been as prevalent as it is today. However, most people are uncomfortable with change and many actively resist it. People and organizations need to embrace change and let it work for them. This course will teach you the fundamentals of managing change, how to identify levels of change, the misconceptions about change and the benefits of change. Understand how to become the change leader within your organization and use change to encourage creativity, communication, identify new technology and improve bottom-line profitability.
Approved for Credit Richard Flint
6 credits ; 3-hour course
Specialty: Mechanical


Managing Growth, Not Chaos

A shop is an environment that is either healthy or unhealthy. The design is the result of how the shop leadership spends their time. There are only two choices - managing growth or managing chaos. This program focuses on removing the chaos and creating an environment where growth is the emphasis. In this workshop participants will learn what makes leadership so challenging, examine what chaos looks like in a shop, what chaos does to a leader and a walk through the six step proven process for ensuring growth is the design. Providing growth or chaos is a choice made each day by those in a leadership role. Once the choice has been made, it is demonstrated by the behavior the leader brings to the environment.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


No Excuse Management

The struggle within most companies is not the employees. The real issue is management style. As long as the leadership team accepts the excuses of, or makes excuses for, employees, there is no reason for them to change. In this seminar, leaders learn techniques for leading - not pushing; how to confront - not criticize; how to communicate - not confuse; and how to increase productivity. Other key elements include how to find, hire and retain quality people and to know when it is time to terminate non-productive employees.
Approved for Credit Richard Flint
3 credits, 6 credits, 12 credits, 48 credits; 1.5-hour course, 3-hour course, 6-hour course, 24-hour course
Specialty: Both


No Limits!

Every person has talent! That is a fact, but not every person uses their talent to enhance their life. Most people spend their life living with self-imposed restrictions. These restrictions are self-imposed and controlled by the fear they are not willing to face. Only in facing the fear can they move beyond their life of reasons and justifications. This program has been researched and designed to help people realize their restrictions and understand the process for removing these restrictions and reaching their full potential.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Psychology of Retaining & Recruiting Quality People

One of the most common statements made by shop owners is there are not a lot of quality people out there. The fact many have bought into this has allowed for non-supportive/productive people to hold them hostage. The reality is there are quality people out there, but the shop is not prepared to attract them. This course teaches automotive leaders how to create an environment that rewards their quality people and pushes their problem people out, and how to find quality people that will allow their business to grow.
Approved for Credit Richard Flint
6 credits, 10 credits; 3-hour course, 5-hour course
Specialty: Both


Step One: The Process of Selling

Most who enter the world of selling are really not prepared to sell. They are prepared to let the customer take control of the sales arena. This makes the salesperson really an order taker. This section of "Strengthening the Total Sales Process" focuses on characteristics the professional salesperson must possess to build and strengthen the company's partnership with each customer. If the company representative isn't prepared to help the customer understand and solve their need, business is lost. The salesperson is a major key in the growth and profitability of building and strengthening the business.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Step Two: Developing an Effective Sales Presentation

Whether over the phone or face-to-face, when the customer and company representative come in contact, a sales presentation happens. If the sales presentation is not customer-focused and customer-friendly, business will be lost. The challenge most companies face is their people have great technical skills, but are lacking in how to present what they know to the customer. When the customer is confused, they become frustrated. This section of "Strengthening the Total Sales Process" focuses on designing and delivering a strong sales presentation. Each aspect of the sales presentation is explored and explained through value connections.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Step Three: Organized for Success

How much business slips through the cracks because of poor organization? How many times are unreturned phone calls, messed up paperwork or broken promises the result of a person who struggles with details? In this section of "Strengthening the Total Sales Process," the focus is on learning to recognize and control clutter that weakens the sales environment. Today's customer will not do business with companies where the internal confusion punishes them. They are very willing to go down the street and even pay more for the removal of hassles. Participants learn how to design and implement the process of organization. Mastering the skills of organization not only strengthens them as a person, but the entire business environment.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Step Four: Strengthening the Customer Connection

When the customer chooses to do business with a company, what are they paying for? People spend money for two things: solutions to their needs and good feelings. The business places the emphasis on solving the customer's needs, while the customer places the emphasis on feeling good about their experience. This confused agenda pits the company and the customer against each other. The company may solve the customer's need, but lose their business. In this final section of "Strengthening the Total Sales Process," the focus is on the difference between price, cost and value. This is one of the most important concepts all salespeople need to understand. Price is the mental understanding of the money the customer will have to spend to solve their problem. Cost is the emotional understanding of what the customer paid to do business with you. Value is the customer's perception of their experience with you. Price is never an issue when value is present. Cost will always be an issue when the customer perceives there was not value in the business relationship. Too many business owners stare at the price, justify the cost and lose sight of the value. When that happens, the customer drives on down the road.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Strengthening the Total Sales Process

There are many skills, other than technical skills, that are necessary in working with external customers. One of those is the skill of effectively selling your business to the customer. Any time a person is buying a service, there is selling involved. If the proper job of a sales presentation is not done, the customer will not buy the service. "Strengthening the Total Sales Process" is a four-part program designed to examine each aspect of the selling process and offer insights that will prepare any automotive person for the arrival of the customer. The program may be done in one, three-day format, or broken up into four-parts. Building a quality business involves more than fixing a car. It involves building a relationship with the customer. That takes salesmanship.
Approved for Credit Richard Flint
30 credits; 15-hour course
Specialty: Both


Understanding the Power of Working Together

When those who share the shop environment don't work together, they weaken the internal spirit and create confusion for those who desire to move forward. How important is harmony among people to creating quality in all aspects of the shop? When people aren't working together, there are cliques, collisions and agendas that aren't in sync with where the company wants to go. Without the spirit of togetherness people will establish their own agenda and that is dangerous. The spirit of togetherness that is expressed through partnership sends a clear message the shop is committed to strengthening their presence, facing all issues that can weaken that presence and unified in the desire to just get better and better.
Approved for Credit Richard Flint
6 credits; 3-hour course
Specialty: Both


Understanding the Value of People

The automotive service industry is made up of people doing business with people. This material explores the relationship between the owner and the internal and external customer. The material explores why people need an agenda, why people need leadership, the part leadership plays in helping an internal customer live their dream, what makes a person valuable to the automotive service business, and how to recognize when people lose their value. By completing this course, the student will be able to work more effectively with others in their company, work more effectively with the external customer, and confront people problems before they become a crisis.
Approved for Credit Richard Flint
6 credits, 12 credits; 3-hour course, 6-hour course
Specialty: Both


Working with People and Their Environment

Every automotive service business is an environment. That environment is either healthy or unhealthy. This unique program examines the characteristics of each and helps business leaders create an environment designed for people growth.
Approved for Credit Richard Flint
6 credits, 10 credits; 3-hour course, 5-hour course
Specialty: Both
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