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Building and Managing an Effective Apprenticeship Program

The Department of Labor's Bureau of Labor statistics predicts that there won't be enough skilled workers to work on cars in the future. Most shops turn a blind eye to this fact and do nothing about it. However, building the workforce of tomorrow requires a proven business plan, complete with strategies for attracting, training and retaining new technicians. Participants can take what they learn in this course, choose the right people to be mentors, match them with the right entry-level employee, set expectations for training them, manage the training process so you can effectively grow your own talent, instilled with your culture, SOP's and more.
Approved for Credit Mark Claypool
8 credits; 4-hour course
Specialty: Both



Online Executive Book Study of Customers for Life by Carl Sewell

Select Tech Professional Services, LLC is conducting a series of online studies of some of the leading books on business management of our times. This executive book study has been breaking new ground in reviewing state-of-the-art business practices with business owners and managers who go through the very same things you do each and every day. Over the course of several weeks, via e-mail, Select Tech leads study participants, chapter by chapter, through each portion of the chosen book. Participants are given access to an online study guide and an online forum where they can exchange thoughts, ideas and questions with fellow study participants. Select Tech also leads three online meetings and conference calls during the course of the study period. Here’s an overview of Customers For Life:

Carl Sewell, in Customers For Life, walks you through how to turn one-time customers into lifetime customers.  Sewell is the owner of one of the largest car dealerships in the U.S.A., with more than one billion dollars in sales. In Customers For Life, Sewell shows you how to go that extra mile on your road to success.  Sewell's time-proven approach? Figure out what customers want and make sure they get it.

Here's what others are saying about Customers For Life:

"The book of the year... I cannot imagine any business or businessperson who could not benefit from this book... it could invigorate any enterprise.  Sewell's approach to service will work equally well for companies big and small. I encourage you to dig in, chuckle, ponder and TAKE ACTION NOW."  - Tom Peters

"There is not a single page without an instructive lesson for managers striving to achieve competitive advantage through service.. It is truly a gem!"  - Professor Leonard A. Schlesinger, Harvard Business School

Turn your employees into service superstars; get good service tips from the customer; and develop advertising that's right for you. Whether you own a large corporation or are just starting out, Sewell's proven methods will invigorate your enterprise- and your future.  In an age where gaining customer trust and loyalty is more important than ever, Carl Sewell shows you how to turn onetime customers into lifetime customers.

Here’s how the Executive Book study works:

  1. People register to participate in the book study, in other words they "enroll" as a Student in the class

  2. Students purchase the featured book

  3. Participants are provided with log in codes to the online course of study

  4. Students log in, access their Points to Ponder prior to reading each chapter

  5. Students have access to an online forum so they may discuss the reading with their "classmates" throughout the course of study

  6. Students participate in an online meeting and conference all to kick off the study and "meet" their fellow classmates

  7. After each chapter, Students access their study questions and answer them on their own as they relate to their business

  8. Weekly e-mails are sent to Students to remind them of where they should be in the book at that time and highlighting certain aspects of the study at that point in time

  9. At about the halfway point in the study, a second online meeting and conference call is held to discuss what has been read, what participants have learned and what impact the book has had on them up to that point

  10. AT the end of the book study, Students participate ion a closing online meeting and conference call

  11. Students make up "Commitments to Action" (CTA) from what they learned and were inspired by as a result of reading the book

  12. Select Tech follows up 30 days later to remind Students of their CTA

Approved for Credit Mark Claypool
38 credits; 19-hour course
Specialty: Both


Online Executive Book Study of The E-Myth Revisited by Michael Gerber

Select Tech Professional Services, LLC is conducting a series of online studies of some of the leading books on business management of our times. This executive book study has been breaking new ground in reviewing state-of-the-art business practices with business owners and managers who go through the very same things you do each and every day. Over the course of several weeks, via e-mail, Select Tech leads study participants, chapter by chapter, through each portion of the chosen book. Participants are given access to an online study guide and an online forum where they can exchange thoughts, ideas and questions with fellow study participants. Select Tech also leads three online meetings and conference calls during the course of the study period. Here’s an overview of The E-Myth Revisited:

The E-Myth Revisited by Michael Gerber, has had a profound impact on the way some of the automotive industry's leaders do business, leaders such as Mike Giarrizzo from DCR Systems, Mike Anderson, from Wagonwork Collision Centers and Troy Gates from Gates Collision Centers (reference BodyShop Business, February, 2006).

The E-Myth Revisited points out that most small businesses are started by "technicians," people who are skilled at something and who enjoy doing that thing. Sound familiar? When these technicians strike out on their own, they tend to continue doing the work they are skilled at, and ignore the overarching aspects of business.

Without clear goals and quantification benchmarks, they soon find themselves overworked, understaffed, and, too often, broke. Worst of all, they may come to hate the work they do. Rather than owning a business, they own a job, and they often find themselves working for managers who know little about how to truly run a business ... themselves.

The solution, Gerber argues, is for every business owner, especially the technician-owner, to balance their business personalities. According to Gerber, every business owner needs to simultaneously be an entrepreneur, manager AND a technician, then he shows you how.

Here’s how the Executive Book study works:

  1. People register to participate in the book study, in other words they "enroll" as a Student in the class

  2. Students purchase the featured book

  3. Participants are provided with log in codes to the online course of study

  4. Students log in, access their Points to Ponder prior to reading each chapter

  5. Students have access to an online forum so they may discuss the reading with their "classmates" throughout the course of study

  6. Students participate in an online meeting and conference all to kick off the study and "meet" their fellow classmates

  7. After each chapter, Students access their study questions and answer them on their own as they relate to their business

  8. Weekly e-mails are sent to Students to remind them of where they should be in the book at that time and highlighting certain aspects of the study at that point in time

  9. At about the halfway point in the study, a second online meeting and conference call is held to discuss what has been read, what participants have learned and what impact the book has had on them up to that point

  10. AT the end of the book study, Students participate ion a closing online meeting and conference call

  11. Students make up "Commitments to Action" (CTA) from what they learned and were inspired by as a result of reading the book

  12. Select Tech follows up 30 days later to remind Students of their CTA

Approved for Credit Mark Claypool
38 credits; 19-hour course
Specialty: Both
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