If You Always Do What You Have Always Done...Then You Will Always Get What You Always Got
This comprehensive look at the automotive service business starts with our relationship with the customer. What do we offer the motoring public for sale when we open the doors every Monday morning? And, perhaps, more important, what do we really want or need? In the first three and half plus hours of this fast moving seminar, we cover the very nature of service, the concepts and application of value-added service, cost/value ratios, perceived value and the importance of both understanding and managing productivity.
The next three and half hours will focus on what it takes to develop a labor rate that is based upon actual cost of doing business and is factored for shop productivity. From a look at cost of doing business, the seminar focuses on calculating return on investment, figuring out how much to charge, what should it cost, margin, markup and improving your bottom line.

Approval Date: 10/95
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Mitch Schneider
16 credits; 8-hour course
Specialty:
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