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Marketing & Sales
Psychology of Selling Service: Sales and Customer Encounter

In this course, students' selling skills are challenged through verbal instructions and written exercises designed to develop more assertive communication in the sales encounter with customers, including learning strategies that influence a more focused and professional exchange of dialog; enhancing listening skills and presentation; determining and confronting fears that impact performance in sales ability; learning better understanding of customer needs and dealing with them; learning positive strategies for handling angry, upset customers; and learning strategies for getting paid for diagnosis time.
Approved for Credit
Approval Date: 03/01
Educational Seminars Institute - Maylan Newton
12 credits; 6-hour course
Specialty: Both
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