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Marketing & Sales
Psychology of Selling Service: Customer Interaction - From Complaint to Correction!

Selling skills in students will be challenged through verbal instruction and written excercises designed to develop a more thorough communication between saleperson and customer and salesperson and technical staff, including:

  • Learning strategies that influence a more focused and professional exchange of dialog intended to satisfy expectations about the repair of both, customer and technicians.
  • Understanding the effect the position of salesperson has on the selling process.
  • Completing an effective estimate write-up and making a thorough repair.
  • Understanding and communicating the procedures that help assure a thorough presentation.
  • Clarifying and confirming the repair and process with technicians.
  • Effectively clarifying and confirming the repair and charges to the customer.
  • Handling customers' objections to sales.
  • Defining "closing the sale" and improving your presentation.
Approved for Credit
Approval Date: 06/02
Educational Seminars Institute - Maylan Newton
12 credits, 8 credits; 6-hour course, 4-hour course
Specialty: Both
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