Nothing strikes more terror in the heart of many shop owners than suggesting that they target a certain specialty and down play the others. But, could it be that you would be better off targeting certain makes or types of repair? Or, should you cast the widest net that you can? Would specialization increase or decrease your bottom line? What are the advantages and disadvantages of specialization? Will specialization grow or decrease in the future? Can any shop specialize? How would you select a specialty? Plan on a lively class as we explore this controversial topic!

Approval Date: 08/08

Tom Ham 6 credits, 12credits; 3-hour course, 6-hour course Specialty: