Surveys indicate that only 30 percent of family businesses have strategic plans. They contend it would be too structured, bureaucratic and time consuming. However, they will learn how the plan will provide an orderly environment that will help them to channel intuition and flexibility so that everyone in the organization pulls in the same direction. The process requires getting out of the trenches for a short time and working at the battle field.

• How to capitalize on your competitor's weaknesses.
• Learn the six interdependent steps between family and business planning.
• Examine the eleven questions to be considered regarding the owning family.
• Learn the basic elements necessary to create a road map for your company.
• Learn how to develop a mission statement, objectives and goals.
• Sample the 17 questions used to grow your business.
• Learn to develop attainable goals that match the owning family's values with marketplace opportunities.
• Learn how to select and develop a business planning and goal setting team.
• Learn how to develop actions steps, assign responsibility, time frames & commit the necessary resources.
• Develop operational procedures to implement the plan.

Approval Date: 02/05

Mike Henning 6 credits; 3-hour course Specialty: